Digital Growth Brief

Stage 01

Contact Information

Let’s start with the basics so we can understand who you are and how to contact you.

Name * Company / Brand * Position Website * Instagram / Social Media Email * Phone / Telegram / WhatsApp * Business Geography Audience Language Preferred Contact Method

Stage 02

Business & Product

This helps us understand what you sell, who you sell to and where growth may be blocked.

What does your business do? What are your key products or services? What is your average deal value? $ What is your approximate gross margin? What is your typical sales cycle? Who is your main target audience? Which markets are your current priority? Who are your main competitors? Why should a customer choose you? Do you currently have a strong offer?

Stage 07

Budget & Resources

This helps us understand the current scale and recommend a realistic next step.

Current monthly marketing budget

Up to $1,000 / month $1,000–3,000 / month $3,000–5,000 / month $5,000–10,000 / month $10,000+ / month Not sure yet

Paid media budget $ Do you have an internal team? Who is currently responsible for marketing? Which contractors are already involved? Which accesses can you provide? When would you like to start? What collaboration format are you considering?

Stage 08

ROI Calculator

Model a marketing funnel from budget to revenue, then compare the current performance with a potential MOVEON improvement scenario.

Performance depends on niche, offer strength, market competition, website conversion, sales process and budget size. This calculator models a potential improvement scenario, not a guarantee.

Business niche / category Monthly marketing budget, $ $ Monthly revenue, $ $ Impressions / reach Clicks Leads Qualified leads Sales Average deal value, $ $ Gross margin, % MOVEON monthly fee, $ $

Niche benchmark insight

Selected niche: B2B Services. This model uses indicative benchmark assumptions and will become more accurate after MOVEON reviews your offer, traffic sources and funnel data.

ROI / ROMI

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CTR

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CPC

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CPM

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CPL

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Cost per qualified lead

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Cost per sale

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Lead qualification rate

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Lead-to-sale conversion

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Qualified lead-to-sale conversion

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Average deal value

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Qualified leads

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Sales

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Revenue

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Gross profit

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Net Annual Effect

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Payback period

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These benchmarks are indicative planning assumptions, not guaranteed market averages. They are used only to model a potential growth scenario based on niche, funnel quality and MOVEON improvements.

Stage 09

Final Notes & Submit

Add anything important before sending the brief to MOVEON.

What else should we know about your business, product or current situation?

Brief submitted successfully.

Thank you. Your Digital Growth Brief has been sent to the MOVEON team. We will review your answers and contact you with the next step.

Digital Growth Brief

Contact Information

Contact Information

Business & Product

Goals

Current Digital System

Problems & Growth Leaks

Services You May Need

Budget & Resources

ROI Calculator

Final Notes & Submit

Brief submitted successfully.

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